Banking On Todd Bowles’ Education Under Fire

April 5th, 2022

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BY IRA KAUFMAN

It’s been said love is lovelier the second time around.

What about coaching?

By the numbers, the Todd Bowles era with the Jets was a disaster. After a 10-6 start in 2015, he went 14-34 the rest of the way. New York’s offense was sloppy and stagnant in those final three seasons and the Jets couldn’t stop anyone.

The Bowles era ended with a 38-3 loss at New England as a guy named Brady fired four TD passes to trigger a coaching change.

Joel Glazer talks head coaching philosophy with Ira Kaufman.

Despite that uninspiring 24-40 record, Bowles was the obvious choice for the Glazers to replace Bruce Arians at One Buc Place.

“Our biggest conclusion is there’s no replacement for experience,” Joel Glazer says. “Unfortunately in the NFL, people get thrust into positions and it’s their first time and in reality, it’s not a long window you have to get it right. Because of that, a lot of people don’t get second chances.

“I’m of the view you learn from experience, you learn from your mistakes and if you’ve had that experience you are four steps ahead next time. I view that all as positive. A lot of times, it’s the hand you’re dealt. It’s not as simple as wins and losses. We’re very confident in Todd. This was the natural choice.”

Bowles had four years to prove himself in New York — and he came up short. But let’s remember this is a franchise that still hasn’t made the playoffs since 2010. In the past six years, encompassing three head coaches, the Jets are 27-70.

That goes to poor ownership and poor personnel decisions. Mike Maccagnan, hired a few days before Bowles, was out of his depth as GM and Bowles was outmanned for much of his tenure.

Here are New York’s top two draft picks from 2014, the year before Bowles arrived, through 2018: LB Calvin Pryor, TE Jace Amaro, DE Leonard Williams, WR Devin Smith, LB Darron Lee, QB Christian Hackenberg, S Jamal Adams, S Marcus Maye, QB Sam Darnold, DT Nathan Shepherd.

That’s called setting yourself up for failure.

Bowles doesn’t claim to be the innocent victim here — and he shouldn’t. The Jets were incredibly undisciplined under his watch with a minus-34 turnover ratio in his final three seasons. In the last two
years under Bowles, the Jets were flagged for 233 penalties, ranking in the league’s top 10 both seasons.

Bowles was routinely questioned about his clock management and utilization of timeouts. In retrospect, he peaked too early in New York.

The Jets went into the final game of 2015 at 10-5 with a 5-game winning streak, needing only a victory at Buffalo to clinch a postseason berth that would have made Bowles king of the Big Apple tabloids. The Bills were going nowhere at 7-8, finishing out the string with Tyrod Taylor under center.

But the Bills never trailed en route to a 22-17 victory as Ryan Fitzpatrick was intercepted on each of New York’s final three possessions.

“You win the game, you go to the playoffs,” Bowles said after the most consequential game of his head coaching career. “You don’t, you lose. We understand the consequences of it and we’ve got to live with it. We were building something. We’re a work in progress and we’re growing. We’ve got a lot more growing to do, but we made some strides. We’ve just got to make more.”

GM Jason Licht talks second chance sand tells Ira he made the most of the patience granted to him.

It never happened, but now he’s got Brady under center and a team stocked with talent.

“A lot of head coaches that go on to get second opportunities have a lot of success because of the things they learned,” says Jason Licht. “I know if I would have been let go four years ago and then got another opportunity — which I don’t think I would have at the time — I know I would have learned a lot.”

At the age of 58, Todd Robert Bowles is getting another chance to call the shots. He’s going to do things his way, in his style, knowing he’s working for an organization loading up for a championship run.

“I think I was trying to fix everything,” Bowles says of his New York State of Mind. “You’re putting your finger in the dam but you’ve got 50 different holes and only 10 fingers. As a first-time head coach, you go into it with some measure of invincibility, like this team is bad but I can coach them better.”

It helps when Brady is executing your offense instead of Bryce Petty.

If Bowles is smart, he’ll lean on Bruce Arians for advice on situational football. After surviving the mean streets of Elizabeth, N.J., and the harsh New York media, Bowles says he’s braced for the upcoming challenge.

“Good players make good coaches,” he says. “I’m not going to apologize for inheriting a talented team. The one thing I do know how to do is coach football players, regardless whether you’re an All-Pro or a rookie. I can help people get better.”

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Ira drives a 2020 Ford Escape (cherry red).

10 Responses to “Banking On Todd Bowles’ Education Under Fire”

  1. 74 Bucs Fan Says:

    Well then I am confident in Brady getting better. Sarcasm

  2. Bird Says:

    Ouch. Figured we would have more discipline on penalties

  3. Bucsfan4ever Says:

    Especially false starts and lined up in neutral zone

  4. Tampabaybucfan Says:

    If JPP doesn’t come back, our lined up in the neutral zone penalties will go down automatically.

    Great article, Ira……a no BS look at Todd Bowles…..he has a second chance but the expectations are high….

  5. Chris@Apple Roof Cleaning Tampa Says:

    Yes, Todd Bowles went from a miserable failure as a head coach with the Jets, to our defensive coordinator, and now our head coach.
    When Todd first came here, the guys at the Sports Bar hated him, and called him “Toilet Bowels”
    A few of the Sports Bar guys are NYC Know It All types, and it was great making them eat their mean words about Todd, when we won the Super Bowl.
    Everyone just loves to credit Brady for the Super Bowl win, but forget it was Todd Bowles brilliant defensive plan that stopped the mighty KC Chiefs in their tracks!

  6. HC Grover Says:

    Our 1st 15 play scheme last year was so bad that teams were electing to kick off to the Bucs even if they won the toss.

  7. JimbobBucsFan Says:

    Hey, 74, maybe TB will get better at compensating for his aging body. Only he knows “from the inside” how things are truly going on that front. Obviously, last year showed him he has not “lost a step” yet, so he is confident he can be successful with this team at least one more year.

    Go Bucs!

  8. Stanglassman Says:

    Grover. That has nothing to do with the article and isn’t even true. Lots of teams choose to receive the kick because they think it’s more important to get the ball after the half. The Bucs were doing that too. They only started wanting to be on offense if they won the toss because they were starting games out so slowly and hoped it would help.

  9. Buczilla Says:

    Bill Belichick getting a second chance is deeply ingrained in NFL lore and I believe that Bowles can do at least as well in his second go around. At this point its obvious who brought home the bacon between Bill and Brady in Boston. Bill is a good coach, but had accomplished nothing of significance as a head coach before Brady came along. Bowles hasn’t proven himself as a head coach yet, but I feel that he has it in him and that he will kick a$$ leading all of the talent that we have.

  10. TJ Says:

    Wow, I didn’t realize his history of undisciplined coached players. I’m sorry that’s TWO differant teams. That’s a HUGE concern. I can only hope that we win in spite of the mental errors, bird brain penalties etc. At least I know what to expect. We overcame them once before for a SB, let’s do it again.